DON’T MISS this webinar presented by the world’s leading expert on Crisis Communications for the Coronavirus Pandemic!
As the dynamics of the Coronavirus Pandemic shift on an hourly basis, so does the world in which we live—and work. Businesses of all sizes and industries continue to be interrupted by shutdowns and shelter-in-place orders, operations restrictions (social distancing, remote working, etc.), loss of customers and revenue, and much more, while some may be facing permanent closure. Unfortunately, an overwhelming number of small business companies and large corporations alike overlook—or just do not prioritize—the critical importance of professionally planning for all instances of crises for life-changing events such as the recent COVID-19 outbreak.
The world’s preeminent authority on modern Crisis Communication, Dr. W. Timothy Coombs (award-winning and bestselling author of Ongoing Crisis Communication, The Handbook of Crisis Communication, and other publications of note) and Ken Lingad (renowned Communications Strategist for Global Brands and Native American Tribes), will share their groundbreaking insight and expertise to guide webinar participants through the necessary steps to take control of your business communications and best protect your brand.
LEARN HOW:
- Build a Crisis Communication Plan for immediate use — regardless of the size of your business or team
- Stakeholder roles and interests determine what you should be communicating
- Identify to whom—and what—you should be communicating
- Identify the right communication tools and channels you should be using
- Manage communications as the crisis situation rapidly changes
- Use communication effectively to best protect your organization in the future
RESERVE YOUR SPACE NOW
ABOUT OUR PRESENTERS
Dr. W. Timothy Coombs — Crisis Communication Consultant, 1680PR

W. Timothy Coombs — Crisis Communication Expert, 1680PR
The preeminent authority on modern Crisis Communication, Dr. W. Timothy Coombs’ groundbreaking Situational Crisis Communication Theory (SCCT) has been globally adopted as a guiding framework for planning, response, and managing crises communications. A cornerstone of 1680PR’s Crisis Communication Team, his seminal body of publications are the leading resources for Crisis Communication worldwide, including the award-winning book, Ongoing Crisis Communication, and The Handbook of Crisis Communication.
In addition to his thought leadership throughout the United States, Dr. Coombs has provided crisis training in Belgium, Sweden, Estonia, Norway, Indonesia, Singapore, South Korea, and China. His achievements and awards of note include the Jackson, Jackson & Wagner Behavioral Science Prize from the Public Relations Society of America; the Pathfinder Award from the Institute of Public Relations (in recognition of his crisis research contributions to the field and to the practice of Public Relations); Fulbright Scholar in Estonia; NEMO Professor at Lund University, Helsingborg Campus; a featured lecture at Tsinghua University in Beijing, China; and an Honorary Professor in the Department of Business Communication at Aarhus University.
A sought-after speaking talent, 1680PR consultant, and academic luminary, Dr. Coombs maintains an active schedule as the George T. and Gladys H. Abell Professor in Liberal Arts in the Department of Communication at Texas A&M University, while serving as Editor for Corporate Communication: An International Journal.
Ken Lingad — Senior Communications Strategist for Global Brands and Native American Tribes / Enterprises, 1680PR

Ken Lingad — Senior Business Strategist for Global Brands, 1680PR
1680PR’s Chief Strategist and Management Consultant for Global Brands, Ken Lingad is a recognized authority on Business Strategy, modern Marketing, and Public Relations for Native American Tribes, Sovereign Governments, and Business Enterprises. The cornerstone of 1680PR’s brain trust, Lingad’s Management Consultant Team has led some of the biggest brands on the planet.
A sought-after Intellectual Resource and Transformation Leader for a diverse scope of industries: Multinational Corporations; Native American Tribes / Enterprises; State Governments; Private Equity Ventures; Industrial / Commercial Construction; Oil and Gas, EPCs; Petrochemical; Healthcare; Indian Health Service (IHS); Pharmaceutical; Nanomaterials; IoT and Mobile Tech; Luxury Hospitality and Tourism; Feature Film, TV, and Music Entertainment; and more, Lingad’s hallmark mix of strategic vision and modern business acumen helps lead Brands into the future.